Research Guides: New Books in the Library 2018: Week of February 5

GENERAL COLLECTION

King Hammurabi of Babylon by Marc Van de Mieroop
Call Number: DS73.35 .V36 2005

This is the first biography in English of King Hammurabi, who ruled Babylon from 1792 to 1750 BC and presents a rounded view of his accomplishments. Describes how Hammurabi dealt with powerful rivals and extended his kingdom. Draws on the King's own writings and on diplomatic correspondence that has only recently become available. Explores the administration of the kingdom and the legacies of his rule, especially his legal code.
My Lai: Vietnam, 1968, and the Descent Into Darkness by Howard Jones
Call Number: DS557.8.M9 J77 2017

In this raw, searing new narrative account, Howard Jones reopens the case of My Lai by examining individual accounts of both victims and soldiers through extensive archival and original research. Jones evokes the horror of the event itself, the attempt to suppress it, as well as the response to Calley's sentence and the seemingly unanswerable question of whether he had merely been following orders. My Lai also surveys how news of the slaughter intensified opposition to the Vietnam War by undermining any pretense of American moral superiority. Compelling, comprehensive, and sobering...
A History of the Philippines: From Indios Bravos to Filipinos by Luis H. Francia
Call Number: DS655 .F735 2014

Over three million Filipino Americans now live in the US, but popular histories of this rich, complicated nation are still rare. From ancient Malay settlements to Spanish colonization, the American occupation and beyond, A History of the Philippines recasts various Philippine narratives with an eye for the layers of colonial and post-colonial history that have created this diverse and fascinating population.
American History Unbound: Asians and Pacific Islanders by Gary Y. Okihiro
Call Number: E184.A75 O378 2015

A survey history of the United States from its beginnings to the present as revealed by Asian American and Pacific Islander history. As such, this textbook is a work of history and anti-history, a narrative and an account at odds with most standard versions of the nation's past. When seen from its margins, the US is an island and an outcome of oceanic worlds, a periphery and a center, a nation and a nation among nations. Asian and Pacific Islander history transforms fundamentally our understanding of American history.
Brown Skin, White Minds by E. J. R. David
Call Number: E184.F4 D38 2013

This book is a peer-reviewed publication that integrates knowledge from multiple scholarly and scientific disciplines to identify the past and current catalysts for such self-denigrating attitudes and behaviors. It takes the reader from indigenous Tao culture, Spanish and American colonialism, colonial mentality or internalized oppression along with its implications on Kapwa, identity, and mental health, to decolonization in the clinical, community, and research settings. This book is intended for the entire community - teachers, researchers, students...
The Advertising Concept Book by Pete Barry
Call Number: HF5823 .B27 2016

Structured to provide both a complete course on advertising and a quick reference on specific industry topics, this book covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. This edition has been updated to include expanded chapters on interactive advertising and integrative advertising, a new chapter on branded social media, and fifty specially drawn new roughs of key campaigns.
Hey, Whipple, Squeeze This (5th ed) by Luke Sullivan; Edward Boches
Call Number: HF5825 .S88 2016

This is a classic bestseller in the field, and has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students of the craft now need additional information in order to ply their craft in the digital world. This new fifth edition explains how to bring brand stories into interactive, dynamic places online, in addition to traditional television, radio, print and outdoor ads. Creativity is still king.
Photojournalism: The Professionals' Approach by Kenneth Kobre
Call Number: TR820 .K75 2017

The definitive book on photojournalism, delivering a blend of insightful interviews with professionals, practical techniques, up-to-date coverage of equipment and camera technology, and high-impact photographs. This edition features updates on social media in photojournalism, shooting video on smart phones, and the use of drones to cover the news.

SOCIAL SCIENCES

Popular: The Power of Likability in a Status-Obsessed World by Mitch Prinstein
Call Number: HM1111 .P75 2017

A leading psychologist examines how our popularity affects our success, our relationships, and our happiness--and why we don't always want to be the most popular. No matter how old you are, there's a good chance that the word "popular" immediately transports you back to your teenage years.
The Happiness Effect: How Social Media is Driving a Generation to Appear Perfect at Any Cost by Donna Freitas
Call Number: HQ799.2.I5 F745 2017

Drawing on a large-scale survey and interviews with students on thirteen college campuses, Freitas finds that what young people are overwhelmingly concerned with--what they really want to talk about--is happiness.

OPIATE EPIDEMIC

Dreamland: The True Tale of America's Opiate Epidemic by Sam Quinones
Call Number: HV5840.M4 Q56 2016

*National Book Critics Circle Award Winner*
Acclaimed journalist Sam Quinones weaves together two tales of capitalism catastrophically run amok. The unfettered prescribing of pain medications during the 1990s reached its peak in Purdue Pharma's campaign to market OxyContin, its new, expensive--extremely addictive--miracle painkiller. Meanwhile, a massive influx of black tar heroin--cheap, potent, and originating from one small county on Mexico's west coast, independent of any drug cartel--assaulted small towns and midsize cities across the country, driven by a brilliant, almost unbeatable marketing and distribution system.

150th Anniversary Edition

The World Almanac and Book of Facts 2018
Call Number: AY67.N5 W7 (REFERENCE)

America's top-selling reference book of all time, with more than 82 million copies sold. Since 1868, this compendium of information has been the authoritative source for all your entertainment, reference, and learning needs.

New Books in the Library 2018: Week of February 5

FEATURED BOOK

GENERAL COLLECTION

SOCIAL SCIENCES

OPIATE EPIDEMIC

150th Anniversary Edition